Ask five times why and understand why people should buy your product.
Why social media ads don't really work? If it didn't work for you, don't worry that's normal. Only 15% of the ads work whether it is on social media or on the tube.
Advertisement is a way communication with the audience, without understanding the audience inside and out, it is really hard to create ads that really work.
Why behavioural economics?
It helps you to understand the audience and understand their irrational decision making process.
Why I have curated these photos? We have weakness to beautiful experiences and it captures your attention.